marketing

The 0.55 MW/2.2 MWh Elk Neck Battery Storage Pilot Program is intended to demonstrate the utility of distributed energy resources under real-world market conditions.

The facility will be expanded to process 35,000 tons of “black mass” annually, enough material for 225,000 electric vehicles. 

Research from national labs shows word-of-mouth referrals led to among the highest adoption rates in low-income communities.

YouTube videos are becoming a vital part of consumers’ solar buying journey, providing a unique opportunity for solar marketers. Marketing pro Rich Feola offers insights into how to use videos to boost your solar company.

Also on the rise: $150m construction revolver for DSD, Sunlight Financial offers Spanish language products, and what’s up with wind?

Job moves in solar, storage, cleantech, utilities and energy transition finance.

And how has homeowner thinking changed since the pandemic?

It took a pandemic, but the residential solar and storage industry has finally figured out how to lower customer acquisition costs. SunPower is seeing residential storage attach rates greater than 20% in California.

A solar installer in Kansas does a great job of documenting and displaying the installation process of an attractive integrated Tesla solar roof.

Catholic organizations own up to 100,000 buildings in the U.S., as well as land, and Catholic Energies is helping them go solar. “The market is enormous,” said the program’s leader.