marketing

With the emerging energy justice agenda, US policymakers could use incentives to help low- to moderate-income households adopt solar, according to a recent Lawrence Berkeley National Lab report.

The first two halls at Intersolar Europe 2022 were packed with many variants of solar panels and innovations: from eight-foot-tall monsters, to red, green and blue modules, to small, climbable modules from Meyer Burger.

The new funds will allow the company to accelerate the scaling of its panel-level solar-plus-storage system, develop new technology, and increase its headcount.

In Wood Mackenzie’s solar installer Leaderboard, Freedom Forever overtakes Tesla in the top three spot for the first time.

The 0.55 MW/2.2 MWh Elk Neck Battery Storage Pilot Program is intended to demonstrate the utility of distributed energy resources under real-world market conditions.

The facility will be expanded to process 35,000 tons of “black mass” annually, enough material for 225,000 electric vehicles. 

Research from national labs shows word-of-mouth referrals led to among the highest adoption rates in low-income communities.

YouTube videos are becoming a vital part of consumers’ solar buying journey, providing a unique opportunity for solar marketers. Marketing pro Rich Feola offers insights into how to use videos to boost your solar company.

Also on the rise: $150m construction revolver for DSD, Sunlight Financial offers Spanish language products, and what’s up with wind?

Job moves in solar, storage, cleantech, utilities and energy transition finance.