Skip to content

marketing

Renovate America launches online solar, home improvement marketplace

The financing provider is joining at least two other online solar marketplaces, in a new way to sell residential solar

Water still wet: Financial concerns drive decision to go solar

A new survey of 2,666 homeowners confirms that potential savings on electricity costs drive decisions to go solar, but also notes the importance of referrals.

Here’s a list of the most relevant social hashtags for #solar PR, marketing and advocacy

In his latest op-ed for pv magazine, marketing master Solar Fred goes over the do’s and don’t’s of hashtags in solar marketing.

Relatively positive: BNEF’s Nathan Serota on the ITC’s trade proposals

In this interview, Bloomberg New Energy Finance Senior Analyst Nathan Serota gives his initial impressions of recommendations made by the Interational Trade Commission for trade remedies in the Section 201 case.

‘Return on visibility’: Spotlight Solar on bringing solar into the public view

In this interview with Spotlight Solar CEO Craig Merrigan, pv magazine delves into the business and the business model of making solar visible.

Three ways solar can mimic Apple’s marketing in a price-sensitive solar market

The latest op-ed by solar marketing guru Solar Fred looks at what solar can learn in terms of marketing, brand loyalty and customer experience from what is arguably the most popular personal technology brand on the planet.

Welcome to pv magazine USA. This site uses cookies. Read our policy.

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close