Residential PV

Unbound Solar busts residential solar myths

After surveying 1,000 people who have either installed or strongly considered installing solar on their homes, Unbound Solar has identified many of the common misconceptions and concerns that could be holding back residential solar development.

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Breaking: PanelClaw acquired by Esdec in a consolidating solar racking market

The solar racking market has quiet revenues of billions of dollars and continues to consolidate — driven by equity firms such as Esdec and Tenex. The market segment has become a small hotbed of M&A.

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Morning Brief: Community solar as energy reparations, LIPA could replace more than half of its aging peaker plants with energy storage

Also in the brief: Germany had a strong solar September, solar siting in Maryland generates friction, threatening climate goals.

Norway’s Statkraft to buy UK’s Solarcentury in latest solar-hydropower blend

The Norwegian hydropower business wants to pay $152 milllion for the London-based clean energy developer which claims to have brought to life 1.2 GWp of project capacity in seven countries since 2013.

Morning Brief: Fight over the value of solar continues in Utah, Kansas, Virginia and everywhere

Kansas’ largest utility Evergy wants to charge PV panel users — or everyone, plus Dominion fighting community solar, Utah PSC decides to lower export rate.

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Utah PSC decides to lower export rate, impacting a recovering rooftop solar industry

In a long-fought battle, Utah’s PSC just decided to lower the rooftop solar export credit rate from 9.2¢/kWh to about 5.8¢/kWh. Both solar advocates and the utility are expected to be unhappy with the decision.

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What Tesla’s solar pricing strategy tells us about how to thrive during market disruption

And how has homeowner thinking changed since the pandemic?

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SunPower raises guidance after solid Q3 driven by energy storage, new homes and new ways of selling solar

It took a pandemic, but the residential solar and storage industry has finally figured out how to lower customer acquisition costs. SunPower is seeing residential storage attach rates greater than 20% in California.

More and more homeowners want backup power

Nearly half of all respondents to a new Sunrun survey have had their interest in backup power increase since the outset of the pandemic, with millennials and Gen X showing the most significant interest.

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One size does not fit all female residential solar adopters

Solar marketing has a gender gap, says Matthew Hirsch, chief marketing officer at TerraCurrent. To sharpen its messaging toward women, the industry needs to consider the various social factors involved in converting female leads into customers and brand champions.

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